Better performance, flexibility and ROI absolutely requires next-generation technology. For omnichannel ERP, the key technology is the database, which needs to be the best of both worlds – a blindingly fast database, but one that maintains the ability to be accessed using traditional SQL tools when it’s necessary to “play nice” with the old school kids.

All of the large, bloated, antiquated vendors in the ERP space use one of the large, bloated, antiquated SQL databases. They’re inflexible, slow, and require at least one full-time person just to administer them.

CircleHub is built upon Rocket Software’s MultiValue Application Platform – an application server with both an embedded database and extensive onboard extensions and tools. Advantages abound:

• Fundamental table/record/field structure – provides SQL support if and when needed.
• Additional dimensions of data structures (called “values”) below field level, allowing logical grids of data to be stored within a single record. No more separate header and line item records, it’s all in one record.
• Virtually unlimited length of any field/value (2GB).
• Uses memory (caching) for any data accessed, so the “working set” of data can live in memory. Virtually all data is available from RAM resulting in blinding speed.
• Runs as an application server with an integrated development environment. This takes full advantage of the RAM database with rules on the server.
• Extensions constantly being added to the application platform environment, such as automatic data encryption, database replication, web service handling both inbound and outbound, integration with development tools like Visual Studio – and more.
• The application server runs very effectively in a VM, and can run in the cloud as a hosted solution, or run on premise. Complete flexibility for every customer.